Let's start with the topic of transformation. Imagine the Broadway strip as it was in the 1950's. The age of the automobile and the visions of Sputnik and UFOs landing down on a slowly-darkening twilit California Summer night. You've got your girl by your side and you're looking for some grub; a late night snack before the day is done. Where do you go?
Fast-forward 50 years. The skeletons of Art Deco days past litter the post-industrial landscape like so many downtowns across the nation. Life pops up in the shells of dealerships and auto-repair warehouses...a live/work loft supper club space here, an installation gallery there. The news from Detroit isn't good: we're moving beyond the car, beyond the 35mph strip gaze and into the hybrid, the green, the walkable smaller boutique cityscape.
Maybe there is a way to harness the jetpack aesthetic of the past and forge into a future architecture: a retro-futurist optimism built on the local, the California vernacular of 24-hr. coffee and burger joints. A way to eat right and small with good friends and good tunes. A way to walk fearlessly into that twilit late-Summer night.
Welcome to the Biff's Renaissance.
Excellent start, Chip.
ReplyDeleteOne thing we haven't talked about is how (inextricably?) related this architecture is to the car. Does Biff's need to be surrounded by a parking lot to maintain its aesthetic, or is there some way to update this aspect of it too, along with making the coffee a bit stronger? Does the green aesthetic clash with original googie intentions? Interesting design challenge.
Geza
I would really like to speak with you. Email me samanthal_stevens@yahoo.com
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